Let's get to the bad news first:
The taste isn't great. In fact, it's almost like brushing with a mouthwash paste, if you will.
But we will say that Colgate's new Optic White toothpaste is a keeper! Every gal should have a couple of tubes of this in her bathroom.
Why? Because this toothpaste DOES brighten teeth while using a whitening strips formula.
This is how the folks at Colgate explain the benefits of using new Optic White:
"NEW Colgate® Optic White™ uses a unique technology with hydrogen peroxide to make it easier to achieve visible whitening every day. You will start seeing whiter teeth in just one week! And even better results week after week.".
And there's more great news:
"For the first time, our scientists were able to develop a hydrogen peroxide formula that does not require a dual-chamber dispensing method. Not only that, but the formula also helps remove surface stains and offers cavity protection, fresh breath and plaque removal with regular brushing," says Colgate.
This is safe for everyday brushing. In fact, it is suggested to use the Optic White 2X times a day.
By the way, Colgate did not send us a FREE tube. We were curious and bought our own Optic White at Walgreens yesterday. Our teeth are white to begin with, but as we like to say, "Still not WHITE enough!"
We have used the toothpaste on three occasions, so far. And we really like new Optic White. We can get past the not good minty taste. The formula produces a decent foam and cleans our teeth nicely. Plus, the paste is gentle to gums and teeth. We only noticed a mild burning sensation to our lips. Go figure.
We think our teeth DO look brighter and whiter, and we haven't even used the paste for a full week.
You can pick up a tube of Colgate's Optic White at drugstores and Target and Walmart stores. Online, we found a tube at drugstore.com for $4.29. Only problem there, the Optic White is already sold out! A new supply is arriving in 1-2 weeks.
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