Monday, October 13, 2008

Judge Throws Out Silly Hair Dye Suit Against L'Oreal


This one really caught our eye. It's been the buzz around hair salons the past few days.

Our Beauty Tip Today: Carefully examine all products bought in a box, before doing at-home beauty treatments.

Trust us...this will make sense in a moment.

Ever use a box of hair color bought at your local drugstore? No, it's not embarrassing to admit you dye your hair by yourself. There are millions of women who home-color.

This incident took place in Bridgeport, Connecticut. Charlotte Feeney had bought a box of L'Oreal hair color. Charlotte claims she purchased a box of blonde hair color. But what came out, was a head full of brunette dye. Charlotte says that the wrong shade was in the wrong box---a bottle of deep brown hair color was what she found instead. But Charlotte had no idea the dye was allegedly tampered with and proceeded to color her hair. This occured in 2005, by the way.

Charlotte was so devastated, she tried suing L'Oreal, according to the Associated Press:

"Charlotte Feeney of Stratford says she can never return to her natural blonde hue, a shock that left her so traumatized she needed anti-depressants.

She says she suffered headaches and anxiety, missed the attention that blondes receive and had to stay home and wear hats most of the time."

The Superior Court judge tossed the lawsuit against L'Oreal out of court last Monday, saying that Charlotte, "never proved her allegation that L'Oreal put brown hair dye in a box labeled as blonde."

And the L'Oreal hair color/cosmetics giant also had disputed the claim.

What's the lesson here? We believe Charlotte's story. It is very possible the hair dye was accidentally placed in her box or mislabeled as blonde color. Or someone could have purposely tampered with the bottles as a cruel joke.

Maybe Charlotte didn't pay attention to the color itself as she was applying it to her hair. Maybe she had never used this particular L'Oreal hair color before. She obviously didn't do the strand test. We're all supposed to do the strand test each time we color. But do we???

There are a lot of 'maybes' here. The least L'Oreal could do, is pay for the woman's visit to a professional hair salon to have her hair restored back to her favorite blonde look. L'Oreal is a major force in the beauty world, and should kindly help this poor woman out, out of court.

But as we stated at the beginning of our article, we must all be smart and alert when using any kind of at-home beauty treatments. Seriously. If you're going to do your own chemical peel, for instance, you want to make sure you follow the instructions to the letter. The same applies to at-home hair color, waxing procedures, and so on.

Carefully examine all products that come in your at-home box. It could mean the difference between beauty and disaster.

And as a dark-haired gal, well, deep brown isn't all that bad. We have fun, too.

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